President and CEO
Andrew Moger has been the President and CEO of BCD since he founded the company in September 2001.
Until 2001, Andrew was the President and COO of Two Boots, an eight-unit pizza chain with flagship locations at New York’s Grand Central Station and Rockefeller Center.
Prior to that, Andrew was Executive Vice President of Development for Crunch Fitness International. As one of five senior managers, he was responsible for all real estate acquisition and development, as well as overseeing the growth of the company’s foodservice and retail segments. Andrew directed the growth of Crunch from seven to 20 units in the course of 18 months.
In addition, Andrew has served as Manager of Special Projects for Morton’s of Chicago. While at Morton’s, he was a member of the President’s Senior Staff. Andrew managed the development of 11 new restaurants and two major renovations in less than three years.
Previously, at Morton’s, as well as other restaurant companies such as Sfuzzi, Trattoria Dell’Arte, and Ark Restaurants, Andrew held a variety of store-level management positions, including Food and Beverage Controller and General Manager.
Andrew is a member of the board of advisors of, as well as an investor in, Overture Hospitality Group, which owns Noma restaurant in Copenhagen, Denmark; Noma has been named the best restaurant in the world three times.
Andrew is a member of the board of directors of Metro Donut Holding Company, one of the largest franchisees of Dunkin’ Donuts in the world. He also serves on the board of advisors of Bareburger.
Andrew has previously served as a member of the board of directors of Crumbs Bake Shop and Dinosaur Bar-B-Que. Additionally, his investments include The Smith, Dinosaur Bar-B-Que, Mexicue, and Polpettina. Previous investments include Aurify Brands, the owner of Little Beet, Fields Good Chicken, and a multi-unit franchisee of Five Guys Burgers.
Andrew is a founder of Melt Shop Grilled Cheese, and also the founder of IRB Garden, a business accelerator focusing on emerging restaurant and foodservice brands.
Andrew is the Real Estate and Development Advisor for New York City Hospitality Alliance. Andrew has previously served as a member of the board of directors of The Food Education Fund (FEF). FEF is a not-for-profit organization committed to supporting The Food and Finance High School in New York City.
A guest lecturer at the management program at The School of Food Studies at New York University, Andrew has also served as a panelist at NYU’s Entrepreneurship Conference. He is also a frequently invited speaker at the management program at the Institute of Culinary Education.
Andrew is a licensed real estate broker in the State of New York and the State of Connecticut, as well as a member of the International Council of Shopping Centers.
Andrew graduated from Washington University in St. Louis with a Bachelor of Arts in Political Science.
Vice President of Real Estate
James Race joined BCD as Executive Director of Real Estate in 2012, moving into his current role as Vice President of Real Estate in 2014.
In this position, he brings to the table his entrepreneurial skills and experience as a business owner to direct the strategy and manage the operation of BCD’s real estate division.
Prior to joining BCD, James owned and operated a popular multi-unit restaurant concept called Panino Sportivo. For eight years, he oversaw all aspects of the business including design, construction, menu development, purchasing, marketing, hiring, training and management of all operations. James sold the business in 2011.
Before Panino Sportivo, James founded a boutique digital printing company. Beginning in 1996, with one partner, one printer, and one employee, he grew the business into a multi-shift printing company employing eleven technicians and sales staff and developing relationships with over 250 clients. James sold his share of the business in 2003.
James graduated from The University of Texas in Austin where he received a Bachelor of Science in Advertising.
Vice President of Real Estate
Alexandra Turboff joined BCD as Manager of Real Estate in 2003, moving on to roles as Director of Real Estate in 2009 and Managing Director of Real Estate in 2017. In 2018, she assumed her current role as Vice President of Real Estate.
In this position, she oversees all site selection, site research and lease negotiations on behalf of our portfolio of concepts. Alex also plays an invaluable role in the development of new business through her ability to help secure clients for the firm.
Prior to joining BCD, Alex worked in the office leasing division of S.L. Green and, following that, a boutique real estate firm in midtown Manhattan. Before her career in real estate, she worked in event planning and merchandising services for Pan-American Sports Network. Alex’s experience in marketing is essential to BCD, as our eye for the integrity of the client’s brand starts with real estate.
Alex is a licensed Real Estate Broker in New York. An active member of the real estate community, she is also a member of the International Council of Shopping Centers (ICSC), and served on the Planning Board of the NYC Next Gen Committee for four years.
Alex graduated from Washington University in St. Louis where she received a Bachelor of Arts in Spanish Literature.
Jon Paul Pirraglia
Manager of Real Estate
Jon Paul Pirraglia joined BCD as Manager of Real Estate in 2017. In this position, he canvasses prospective sites, collects market information and assists in lease negotiating on behalf of our portfolio of clients. Jon Paul also plays an important role in developing and securing new clients for the firm.
Prior to joining BCD, Jon Paul worked in the retail leasing division at RHYS Commercial in Stamford, Connecticut focusing on a mix of landlord and tenant representation.
Jon Paul has an extensive background in the restaurant/hospitality industry and was a key player in the development and operation of several unique concepts such as Pasta Moto, Tavola Italian Kitchen and most recently OAK + ALMOND in Norwalk, where he held a senior leadership role as managing partner.
Jon Paul is a licensed real estate salesperson in New York and a member of the International Council of Shopping Centers.
Jon Paul graduated Magna Cum Laude from the Sawyer Business School at Suffolk University in Boston, Massachusetts where he received a Bachelor’s of Science in Business Administration.
Vice President of Construction Management
Lisette Muñiz joined BCD as Project Manager in 2002, moving into her current role as Vice President of Construction Management in 2014.
In this capacity, Lisette oversees project management for all restaurant development. From site due diligence to store design through construction, Lisette is the point person who bridges the gaps between clients, landlords, contractors, and the design and construction professionals.
Lisette began her career in human resources while at Crunch Fitness International. In five years there, her responsibilities included human resources, benefits management, and risk management.
Lisette has also worked for JTC Construction as a junior project manager. While there, she served as client liaison, assisted architects and project managers with construction estimates and managed sub-contractor bid submissions for the firm. This experience provided Lisette with the skill set to also serve as a project manager on many BCD assignments.
Lisette is fluent in Spanish and has completed several years of coursework at Hunter College’s School of Nursing in New York.
Lucia Dawn joined BCD as Project Manager in 2017.
Prior to joining BCD, Lucia served as a food and beverage stewarding manager at the Waldorf Astoria in New York City.
Previously, at Singer Equipment company, as well as other commercial kitchen equipment dealerships, Lucia served as a project manager for over 10 years. In this capacity, she oversaw all aspects of the project from concept to completion. Lucia completed projects including Chop’t, Mexicue, Dos Toros, Le Pain Quotidian, Hakkasan, Crown Heights Charter School and more.
Lucia is fluent in Mandarin Chinese. Lucia is not only a project manager but also a chef.
Lucia graduated Magna Cum Laude from the Oregon Institute of Technology with a Bachelor of Arts in Marketing, as well as an Associates Degree of Le Cordon Bleu Culinary Arts from the Western Culinary Institute in Portland.
Sammy Gruber joined BCD as Associate Project Manager in 2016, and was promoted to Project Manager in 2018.
In this role, Sammy assists in managing development projects and focuses specifically on turning over completed projects to clients in a thorough and professional manner.
After operations internships at Shake Shack and the Harvest Restaurant Group, Sammy got a taste of the broad field of restaurant development through his internship at BCD in the summer of 2015. He was also a student manager of Franny’s food truck while working in the culinary department at Cornell University’s Statler Hotel.
Sammy is a certified LEED Green Associate.
Sammy graduated from the Cornell University School of Hotel Administration with a Bachelor of Science in Hotel Administration.
BCD Core Values
We have no peers with regard to attention to detail.
We work hard. Period.
We are purely and fundamentally smart.
We use our creativity to differentiate ourselves from our competition.
We appreciate one another and make a point to express it.
We approach every aspect of our business as entrepreneurs.
We are pro-active and plan ahead.
We are honest and moral. No exceptions.